All Rights Reserved. The findings focused on brand image, social influence, price-quality inferences, Integrity, novelty seeking, status consumption that influence toward purchase intention. Finding shown that correlation between attitudes and intention of purchase counterfeiting luxurious fashion product is significant. In addition, the research will also found that the difference between attitude and purchasing intention of the consumer in monthly income and genders. Furthermore, elaborates the demand of counterfeit goods through the attitudes that effects of purchase intention to consumer.
Research paper on luxury goods nursing career research paper sample
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The goal of dynamic pricing is to increase the revenue by discriminating customers who arrive at different times. For instance, if a firm faces a high level of demand, it has an incentive to increase the price to reserve some products for later customers who may be willing to. Consumer income Consumer income is in the wider field of economic factors that affect the sales level of the enterprise. Consumers with high income are likely to possess the power and the ability to purchase products from the company in large quantities. Often, individuals with higher income have flexible regarding purchases considering that they have enough financial power to use on basic needs and to save.
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